A software company committed to building solutions for small businesses around the globe. Our company and employes are spirited, honest, and passionate about the products that we develop. We deliver real solutions to big pain points in a unique and innovative way.
Hands on, growth oriented small business owner/manager who is currently tracking customer information and attributes in some format – manual, electronically.
Already utilizing in a variety of customer “outreach” or marketing activities including from advertising with pamphlets/fliers, manual or bulk SMS, website, signs outside of retail outlets. He or she personally is responsible for all the marketing activities of the business and does not delegate this activity.
Key attitudes: Values repeat customer relationships, desires quick & timely information sharing & customer action and often sends customers information they value - offers, tips, event invitations, reminders, value added messages
Generally, these customers are business savvy, early technology adopters, male 35-40 years old, using mobile phones and/or PCs quite frequently, well networked within their industries and local communities.
Create a mobile icon for the new "Connect" product, launching in multiple countries around the globe.
This icon will appear on a variety of mobile phones as the primary access point to the Connect solution. This icon will also be carried throughout multiple marketing touch points and channels to build the brand for the product.
Connect is a mobile marketing software service that enables Small Businesses to send targeted, personalized SMS messages (offers, announcements, tips, reminders) to their customers. You can easily use Connect on both your mobile phone and PC to send SMSs that will increase repeat customers to your business.
Offering Benefit to be communicated in the design: Increase repeat customers to your business. (Keep your customers coming back over and over again!)
Required: Use primarily the following colors (white and black are also available)
If you choose to use fonts in your design, please use FS Albert, The Serif or Verdana
Please be as creative as possible on the graphic design for the logo and how you would communicate the benefit and brand tone to the target customer.