Cómo sypat0 comenzó su viaje en gráficos e ilustraciones
¿Cómo se te conoce?
The Elastic Boutique
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
We sell latex exercise bands under the brand R:Fitness. Target audience would be anyone trying to stay and maintain their health via exercising, especially women. Even so, we do want something that will not put men off either.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We need an exercise wall chart designed. We already have a list of exercises that we want and need those illustrated as accurately as possible all with the same character. In all, we would like to have the wall chart be easy to 'read', and also reflect elegance and taste.
1) The dimensions of the wall chart should be about 60cm (Width) x 42cm (length) and would be folded up to 15cm x 10.5cm, so think of the creases the paper would generate when being folded.
2) The products that go along with this exercise chart are two 2 meter long flat exercise bands (6 inch width) of different resistances and two loop bands (3/4 inch width) that are about 55cm long when laid flat.
3) RfitnessWallChart_final.pdf has the list of exercises that we want on the wall chart. It includes directions of each exercise, some pictures, and some links to videos that might better help you understand and illustrate.
[One note: when the exercise shows a "Loop band" in brackets, please illustrate that exercise with the loop band instead of the flat band]
5) Each exercises has a list of muscles that it targets, so it would be good to be able to show on the illustration what's targeted instead of using words (maybe color the part of the body targeted in red etc)
6) AdditionalInfo.pdf has the welcome message, warnings, product care etc which needs to be put on the wall chart as well.
7) We don't have a specific layout in mind and are welcome to ideas.
8) The wall chart (in English) has to be on one side/page only because we will use the flip side for a different language. Currently, all the files are in English but we are working on the translation of the instructions and other wordings to Spanish.
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