Alexandre Gros necesitaba un nuevo diseño de Gráficos e Ilustraciones y lanzó un concurso de diseño en 99designs.
Un ganador ha sido elegido entre 38 diseños de 14 diseñadores freelance.
MAURIENNE TOURISME
Maurienne Tourisme is an association for the development and tourist promotion of Maurienne valley in Savoie (French Alps). It owns the brand "La Maurienne, le plus grand domaine cyclable du monde®" which means "the wold's largest cycling area".
This year, in partnership with local authorities, Maurienne Tourisme sets up an event called "Mountain Collection" which will allow amateur cyclists to cross passes and cycle safely on roads closed to motorized vehicles: a major argument for this public often embarrassed by cars in its practice! This event, spread over the entire summer season 2018, is organized as a Challenge. The aim is to collect a maximum of passes and climbs. Warning: this is not a timed cycling race. Those who have participated in the greatest number of courses will be more likely to win the gifts involved.
"Moutain Collection" event offers untimed bike routes (on reserved roads) that cater to all bike users (women, men, teenagers, cyclists, young, old, road bike, mountain bike, E-montain bike, tandem). Warning: we are in the mountains so we do not target urban cyclists equipped with "Dutch bicycles".
"Mountain Collection" is a sport event if we lokk at the profiles of the proposed itineraries, but it is almost convivial and festive. Indeed, a lively refreshment is planned at the arrival of each stage with drinks and entertainment.
We even imagine bringing cyclists dressed in original disguises!
We reach regional cyclists so the entire poster must be in french.
The proposed visual will have to be an A3 poster entirely vectorized and easily declassible on all supports.
We want an illustration that reflects the spirit of the event detailed up above. It will have to be modern, original and use the graphic codes of the sport and the party. A vintage touch could be fitting with the concept of "collection".
We are open to all creative proposals, but nevertheless wish to impose certain elements:
- The name of the event as proposed in the attachment: Mountain Collection - Challenge Bike 2018 - La route rien que pour vous !
- The logo of the organizer: "La Maurienne, le plus grand domaine cyclable du monde®" (with very good level of readability) because the organizer is known and not the event
- A ribbon or special mention that values the word "NOUVEAU" (= "new")
- A special inset with the first prize to win: 1 bike to win and many other prizes + add the picture of the bike
- A poster area (maybe one third) will have to be dedicated to the program with the dates and place below.
- A white band at the bottom of the poster will allow to juxtapose nearby 12 to 15 logos of the partners
PROGRAMME (Propose a layout by separating the normal stages, the bonuses and the special awards evening) :
— 24 juin - Col de l’Iseran
— 3 juillet* - Col de la Croix de Fer
— 3 juillet* - Col du Glandon
— 8 juillet - Montée de Plan du Lac
— 16 juillet - Montée à Saint-François Longchamp (par Montgellafrey)
— 18 juillet - Col du Grand Cucheron
— 26 juillet - Col du Galibier
— 29 juillet - Montée de Valmeinier 1800
— 2 août - Col de la Madeleine
— 30 août - Col du Galibier
BONUS VTT :
— 9 août - Montée à la Cappella del Cotolivier (Oulx, Italie)
— 13 août - Montée de l’Arcelin (Orelle)
— Soirée spéciale & Remise des prix le 20 septembre 2018 à 18h
- Participation gratuite sans obligation d’achat
- Programme complet, horaires et règlement du challenge sur http://www.mountain-collection.com
- Insert the pictogram Facebook and Instagram and mention @cyclomaurienne #MountainCollection #CycloMaurienne
*une montée au choix pour valider la participation du 3 juillet