We need to design an image that represents our supplement product name SUPERHUMAN. Every product in our collection has a name that evokes a certain emotion.
SuperHuman is a pre workout supplement that is taken before the gym to give users Intense Energy, Pump, Strength and Focus aka SuperHuman powers.
We have 2 design ideas in this google doc: https://docs.google.com/document/d/…sp=sharing
We are thinking the Goku Dragonball Z influenced design will work very well for this product, shown as Design 2 in the google doc.
Currently, on our packaging the image represents the flavor and we want to move away from that so that the image represents the product name. See attached labels and products. For example Hulk Juice is the flavor and has an image to represent the flavor. Kandy Kryptonite is the flavor and has an image to represent the flavor and Tropical Terminator is the flavor and has an image to represent that.
We want to keep the same colourful, creative and fun image style but instead of it representing the flavor it must represent the product name.
Our brand's primary colours are black and gold and the only time we use color is on our packaging so that they pop and give the product personality and evoke the emotion the product represents.
For the winner this would mean a long term collaboration as we are constantly releasing new products that you can work on.
We look forward to seeing your creations.