Emphasize the ability to "bet anywhere on anything." We respect the classic appeal of traditional horse race branding and are looking to improve upon that meme while bringing it into the contemporary web atmosphere - without feeling too "web 2.0".
We want a starting logo to represent our fledgling brand and bring recognition to the name.
Our formatting is similar to twitter, but our brand is not as childish and playful. Go to http://www.betorwager.com to get a better perspective on the style we want to achieve. Obviously, we are relying on YOU to make it less bland.
Check the description - we don't want to limit your creativity!
Web 2.0 branding is lame - impress us with originality.