ReciprocIT is a play on the word "reciprocity". We are focused on the core word: Reciprocate. ReciprocIT will be a "portal" for the sharing of information technology knowledge, as well as giving members the chance to help others with hands-on support. In return, they can be ranked/reviewed so others can know just how great they are. And when they have a need, their need goes to the top of the list.
The more you help others, the higher your ranking. The higher your ranking, the closer you go to the front of the line when you have a need.
It's all about helping others and, in return, them helping you. Pay it forward is another way of looking at it.
Both those with IT knowledge (give) and those who lack the knowledge (need).
The logo must include a boomerang.
We really want the boomerang to be integrated tightly. Instead of treating a logo and the company name as two separate parts, they must be tightly integrated.
However, we don't want to hold you back. If you have a separate logo/icon/image in mind, the accompanying company name next to it must take the image into consideration. i.e. Don't make a sweet logo then throw the company name up next to it in Arial.