Brand Identity for start-up. Logo Design. Fresh & Creative.

H & A Holdings Group

H&A Holdings Group is a private capital group focused on buy and build “best of breed” assets which embody long-term value and sustainability through strategic acquisition criteria and a defined management approach. With diversity within the real estate, infrastructure, alternative energy, and specialty gas sectors, H&A is aggressively delivering growth expectations, while maintaining a conservative approach.

We need to create a brand identity that is subtle and profesional. Think finance industry. Clear and to the point.

This is also joining of two existing companies. So maybe a play on that if applicable.

the target audience are partners, investors and colleagues performing due diligence on our organization. There will not be an e-commerce portion to our business. Primarily creating a brand to showcase the who, what, where and how about us. The audience is professional, high net worth and business oriented.

The logo should not be over the top. Looking forward to see what you can come up with.

Colors:

Blue, white, grey
Red, maroon, white, grey

Please feel free to experiment with colors if you have something fresh!

The typeface should be clear, simple and bold. We want something that stands out. Again being careful not to be too fancy.

The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)

Please do not use any stock images or clip art in the logo.

Examples we like:

http://zenlayout.com/contest/logo-f…e-business

http://www.davidairey.com/portfolio/
http://www.davidairey.com/henri-ehr…n-process/
http://www.davidairey.com/logo-desi…y-hearing/
http://www.davidairey.com/miskeeto-logo-design/