Targets include executives and operations leaders at medium to large enterprises (COO, VP of operations, plant managers, etc.) in many industries.
We believe these customers, while often at traditional enterprise companies, are still consumers at heart and value a great looking experience. We also believe that simplicity, clarity and quality never will always be in demand.
In the past, our product (Visual KPI) has only used our company logo but as its popularity has increased we feel the need for the product to stand on its own with its own logo/brand.
The product focuses on several key things that we would like the logo to reflect (software screen shots are attached):
- Trends and history (like a stock chart see screens attached)
- Alerts (being notified if something goes wrong)
- KPIs (key performance indicators)
- Status (are things going well or not, like a traffic light)
- Speed (real-time data and decision making)
- Mobility (can be used on any smartphone or web-enabled device, wherever you are).
If you have questions at any time, please ask! We will provide feedback daily.