"The Rock" Mounting System
We require clear, simple branding of "The Rock" Mounting System, to aid in brand recall / recognition.
Be creative!! We want our product to stand out!!
We are a relatively new, innovative Solar Company launching an exciting new product called “The Rock” Mounting System. This high-quality, cutting-edge technology is used to mount solar systems to buildings /houses.
Australian Made Solar - We are a national wholesaler & installer of solar systems - the first to offer 100% Australian Made solar systems & components to the Australian Market. http://www.australianmadesolar.com.au
Ref: See attached Rock Logo- this was one we weren't 100% happy with, hence us coming to 99 Designs for help! Reason: mainly because it looked too cartoonish, & reduced our credibility (but we liked how 'rock' letters formed shape of Ayers Rock (famous Aussie landmark)) . It is NOT at all essential that the logo be similar to this, however that said, if someone feels they can improve on it, go for it!
On-going Paid Work - Winning designer likely to be offered: website design, product catalogue & promo brochure etc.
Marketing of The Rock will mainly be B2B – to solar installers, distributors, builders, electrical wholesalers etc. within the Aussie market, with the view to expand to overseas export (branding needs to be suitable for use in both).
2. Product catalogue, old design (will need to be re-done)
3. Competitors: http://www.powersmartsolar.com.au, Other brands (systems): UniRac, SunLock, Lorentz, Conergy.
We are looking for a clean, eye-catching, professional logo for The Rock that can be used in print, online media, product packaging, & the website. Take creative license - have fun with it!!
1. The logo can include the words “The Rock” or “The Rock Mounting System” - designers have the choice of what they'd like to work with.
2. The Rock: quality, strength, adaptability, durability, cutting-edge.
3. Branding - convey professionalism i.e not too cartoonish or childlike.
4. Possible ideas for logo themes: • 'Rock' themed • Australian-made theme (don't go too corny or cliché if you choose this) • Green Energy theme • Cutting edge technology • Strength & durability
We’re open to your ideas and creativity!!
Print file format - .ai (CMYK) & PDF
Web file format - .jpg and layered .psd (RGB)
Pantone Chart # / CMYK # of colours used.
High Resolution copy of file (min 300 dpi), & if possible a non-flattened version of the file.
Please feel free to ask any questions!!!! Thanks