The logo should say "CarInsuranceQuotes.com". Trust and credibility is important so we want the brand to look as crisp, modern and trustworthy as esurance.
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CarInsuranceQuotes.com Logos we like are: esurance.com insurance.com insurancequotes.com (kind of plain though) None of them are that great and we know you can do better. The site is meant to be a place where consumers can request auto/car insurance quotes. Trust and credibility is important so we want the brand to look as crisp, modern and trustworthy as esurance. I don't have too many limitations in terms of color but check out those sites/logos and let me know if you need more information. We may want an icon that represents cars and being insured but not too overwhelming. Clean and modern fonts and colors are key as we want our site to feel that way.