Online website that writes informational material on health related topics with a particular focus on improving posture through a combination of using corrective exercise, stretching and massage tools.
A larger portion of the site focuses on reviewing the accessories that can help good posture. Think things think foam rollers, massage balls, massage sticks, standing desks, ergonomic chairs, electric massagers, posture correctors, fitness trackers etc. We like to sum up these items under the term 'body gadgets.'
¿A qué sector dirías que pertenece tu empresa?
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Diseño de inspiración
We do envision that the logo will be some kind of blue colour.
Also we want the logo to be modern and more of a youthful look.
The site is for fitness geeks who like buying tools 'gadgets' to help with their health so it would be great if this idea was conveyed into the logo somehow.
Users of our site are not necessary sporty gym goers but more likely users who are out of shape who want to get into shape. The site is used by both men and women.
The logo should also try to convey that this is a site that focuses on gadgets that revolve around ergonomics, form, posture rather than something like dumbbells and gym equipment is this is possible.
Please note that if you do decide to look around the site as it is, the site is still changing and the old branding is still up including articles on topics that we used to write about but we plan to focus on producing posts like the ones above and move away from our old branding too.
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