*Create your own 2 characters, be creative with text logo and great color choice will be favored.
O = Eyes
U = Mouth
W = Mouth
*Make the U and W (Mouths) lower than the O's (Eyes)
*Make the U and W look like a smooth shape of a mouth
*Get creative and bring up your own design of the mouth and eyes.
*Have 2 CUTE characters next to eachother.
Boy and girl
Girl and girl. (Whatever you think will work best for a female based clothing store)
Put yourself in the shoes of a girl who see's your logo and can relate to it well.
Do your research in this "kawaii" niche so you can understand the audience better.
*First character will do a OuO face, second character will do a OwO face.
*Second character will hide behind the first character so it covers their first eye, so it looks like wO .. That's the idea of the logo name : OuOwO
The OuOwO brand will be catered to the female audience who are into the japanese culture. OuOwO will primarily focus on printed clothing. The audience will be mainly of the asian culture who are interested in cosplay, anime and cute things in general. Please do your research related to the japanese/kawaii niche.