Bodyvidya provides release from the pathological eating cycle.
The target audience are people who feel trapped inside a vicious cycle: strong negative emotions lead to pathological eating, which results in guilt, shame, and further negative emotions, which inevitably returns the person to the beginning of the wheel of suffering.
Our audience desperately wants release from this cycle but feels powerless to escape. Bodyvidya provides the principles and practices which release its aspirants from this suffering.
Bodyvidya. uses eastern philosophical ideas to provide release from the pathological eating cycle.
Avidya is a Sanskrit word from India whose literal meaning is ignorance, misconceptions, misunderstandings, incorrect knowledge. ("Avidya" grammatically means "without vidya".) Vidya, by contrast, represents ideas of valid knowledge, rightly seeing, correct perceptions, understanding the true nature of things. We get the Latin word VIDEO from Vidya.
Bodyvidya releases its aspirants from their suffering by bringing them to a point of rightly seeing their emotions, their eating, their own bodies, and the relationship between the three.
ABSTRACTIONS I NEED CONVEYED IN THE LOGO:
I would like the logo to somehow envision the following notions:
-- one coming out of delusion into a "right seeing" of the true nature of things;
-- one being "released" from, or "escaping" from a wheel of suffering;
-- a transmigration of one so suffering, from feeling helplessly overweight from out-of-control eating to feeling centered, fit, and confident.
!!! IMPORTANT !!!
I DO NOT wish for an "acronym-ized" logo. That is, I don't want a artistically drawn "B", "V", or "BV".