I am a psychologist - I work in Australia. I will be going online to offer psycholgoical services to people who have sexual concerns. I have a very professional approach to my work. I am female and would like the logo not to be too masculine.
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Specific market is for people wanting sex therapy for their concerns. Online therapy is a very new market in Australia - not many people are using the technology to see or talk to clients online. Clients will be all ages, and all walks of life. Online therapy I imagine would attract professional people who cannot get to face-to-face appointments and for those people who are too embarrased to go to a clinic. Could also be for mums at home who cannot leave the kids. So the market I am aiming for are middle class professionals.
. I like the logo to be calming - blues and hues of the sand / sea / clouds.
. I like to to be friendly - so corporate but not too corporate.
. Words to describe concept: fun, positive, professional, confidential, accessible.
. Something that will appeal to both women and men.
. I hope you have fun! Good luck to you!
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