Forge A Fresh Logo For Our Alternative Fitness Info Business

BodyweightCoach.com

We’ve been dubbed “The Bodyweight Coaches.” We specialize in bringing equipment free training to the mainstream in a way that’s never been seen before. In fact, I’d bet 99% of the TOP trainers out there have never seen anything like what we do.

The boredom of most bodyweight routines drives people away before they even have a chance to enjoy the results. Both of us had experimented with bodyweight exercise in the past, but we never managed to stick with it. Honestly, who gets turned on by countless repetitions of pushups and lunges?

Then we discovered Circular Strength Training® (CST). We were both fitness professionals and full-time coaches, but we were totally gobsmacked by what we saw. The beauty of the exercises was paralleled only by the sweet science behind how they were programmed and taught.

We were hooked. One taste of CST bodyweight exercise means there's no turning back! Every workout is more than just exercise: it's practice. It is learning and perfecting something new.

Over the past year, we’ve taken the online fitness info business by storm with our alternative and innovative methods. We’ve made a name and attracted a lot of attention. Now we need an iconic graphical identity to accompany our ongoing success.

Both female and male professionals. Prospects will be somewhat affluent (over $40K per year). Ages range from about 30 to 60 years. Our clients have tried other fitness systems and are looking for something different that fits with their lifestyle.

The term "BodyweightCoach.com" should be integrated somehow into the logo. But what we really want is an impressive iconic representation of what we're about that will stand on it's own.

Good:
-Depicts action
-Somewhat abstract
-Modern & hip
-Iconic
-Dynamic
-New and cool
-Simple
-Recognizable

Bad:
-Too focused on the words
-Too concrete and static
-Corporate feel
-Cold feel
-Flat and/or static

We're not designers, so feel free to bring your creativity to the table. Blow us away with our new graphic identity!