The logo should be simple (I considered fat block letters) and colorful. It should include the slogan "The Gallery of Bro." The entire logo and slogan should be constrained to a shape that makes it easy to fit into a site or blog as well as making it easy to brand through clothing, stickers, or other methods.
It should use "Fratty" colors. This basically means a lot of neon. Fratty styling does not follow traditional aesthetic design theory. Using too many neon colors that do not match is ok. I thought of maybe using a different color for the "Frat," "Art," ".com" and "The Gallery of Bro" sections. Maybe neon orange, neon green, neon pink, and neon blue respectively. A good example of the use of neon colors is the famous "Party with Pi Phi" shirts. I have attached an example of this shirt.
I am definitely open to the inclusion of graphics in the overall logo, however I would also like to see some logos that primarily focus on the text, "FratArt.com The Gallery of Bro." If a graphic is to be used, it should be something that communicates partying or general absurdity.
Another important note is that FratArt.com does not necessarily have anything to do with Fraternities or Greek life. So there shouldn't be anything in the logo that implies that our brand is tied to American college Greek organizations.