HARDON Cologne is a bold and exciting adult fragrance for men. We need a new logo that will make our product really stand out.
The wearer of our cologne is a man, young to middle-aged. The target customer who would be the primary purchaser of the cologne is a woman who is buying it for her husband or boyfriend to spice up their love life.
We are looking for a logo to represent our brand name. The logo will be used vertically on our bottle and horizontally for our website and marketing materials.
Please see our website for an example of our current bottle logo vertical design.
The logo should be clean and prominent so that it can really make the bottle stand out. It is important that the text be large enough so that a customer can read it from across the room. The design should be interwoven with the word HARDON, for example there could be some design element between HARD and ON. The word Cologne should be displayed less prominent in the design. Also, the text doesn’t have to be all in upper case and it should be easy to read. Remember, it will be displayed on a clear glass bottle.
It should be something manly geared toward an adult audience. Feel free to be risqué and creative!
We require all image source files. Must include .psd. We will be eventually looking for stationery and possibly a web page design and layout to match the new logo.