I run a personal training business that works one-to-one or in a small group setting. We don't have a brick and mortar location; rather work outside in parks or at people's homes. My training style is progressive, functional and movement based. We do not train using traditional equipment and instead use very functional items like ViPR, TRX, FreeForm, etc.
My target audience is anyone who wants to move better, feel stronger and is bored of the traditional training style. They are also people who want train the way they want to live; be better at a sport train specifically with movements for the sport. They are also people who want to move with more grace, power, efficiency and with more mobility.
I'm looking for a logo that stands out, emphasizes movement and strength.
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Just looking for a creative representation of movement, grace, power for my business. I would like it to stand out and be unique. I live in San Diego, California, and would love a logo that looks a little more modern and represents the west coast and it's clientele.
Note: I included pictures of one of the tools I use (ViPR) just to give a representation of the movement and dynamics involved with this exercise.
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