Avrielle is an online boutique, offering hand-picked designer jewelry and accessories. Our mission is to help our customers define personal style through accessorizing, turning basic outfits into one-of-a-kind gems. At Avrielle, the importance of giving back is a core belief. We combined these passions when creating Accessorize with Care ™, our unique charity program that allows customers to donate a percentage from purchases to one of our participating charities.
Trendy/ fashion conscious females ages 18-39 who seek unique jewelry and accessories.
A note: I've come up with a concept, but if you have another idea you'd like to share, please feel free to do so, as long as it is readable, Vector based, and incorporates an original peacock feather and the name 'Avrielle'. I'm open to something fabulous; By no means do I want to hinder creativity!
My original concept: The name 'Avrielle' with a peacock feather coming out of the right leg of the 'A' and flowing underneath the entire name.
The peacock feather should look as realistic and natural as possible. Pay close attention to proportion when drawing the eye of the feather. If there is a way to incorporate the iridescence of the feather without looking tacky, that would be amazing. Nothing cartoon looking. Think Bohemian/ Free People website, with bolder colors. The wisps of the peacock feather should have a slightly wind-blown look to show movement and life! The wisps should go just slightly beyond the 'e' in Avrielle, or stop at the 'e'. Please draw the feather from scratch. No pre-existing images will be accepted.
Font should have a nice flow, but nothing too scripty that will become hard to read. The "v" should look like a "v", not a "u". 'A' should be uppercase and 'vrielle' should be lowercase.
Font color should be a cognac color, but I am open to other ideas. I also love green. Let's keep it beautiful and feminine, but also sophisticated (nothing too childish looking). Remember that people will be trusting my fashion aesthetic when it comes to jewelry, so the logo has to reflect this.
I'd like to see this logo in an all black version as well. Vector based only.
Good luck! If you have any questions, feel free to ask away.