i have been running my own building business for 25 years and every time i grow i freshen up my corporate image. i have had years of experience and know how to win jobs and impress clients, with my personal approach and excellent results...i solve problems they don't even know they've had.i will do small jobs with pleasure, i don't chase money, i chase personal satisfaction. then the financial rewards come. the image i need to communicate is personal, confident, fresh, enviromentally aware and sustainable, fun, professional. i am always punctual,responsible,hard working and my integrity is unquestionable.
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my target cliental is affluent and appreciate quality, personal service, and value for money. they will build a trusting relationship with me over time and recommend me to their friends. i may fix a squeaking floor board for them this week and renovate their bathroom in 6 months then rebuild their house in 2 years. this is the timeline of trust i have been building for the last 25 years.i am in for the long haul and they like that. also architects and building consultants who need work done on time and budget will form part of my client base, although i prefer to work directly for the owners.
i need a logo which incorporates my name. it communicates: integrity, innovation, responsibility, fun,personal service, enviromental awareness.
it will be on business cards, stationery, clothing, and large signs on building sites.
i would like it to be subtle, yet interesting.
colours to be used should be greens, browns, blues, orange (earthy tones)
shirts will be brown or black, signs and business cards could be same colour.
font should be fresh/modern and easily readable.