Our business uses blood testing in labs to provide accurate results to customers about how their health "really" is - cholesterol, hormones, blood sugar, etc. We then have health coaches to explain the results to the customers and recommend lifestyle changes they can make to significantly improve their wellness / health. The customer gets much better wellness toward their goal - more energy, higher performance, faster healing, etc. This logo will be used on the website, biz cards, etc. Our target audience is people that are into "health" or that are "performance-related" such as atheletes.
We would like to project the following values/feelings into the logo:
- preventative holistic lifestyle / healing
- nothing medical such as blood or needles
Our industry isn´t Physical Fitness - it is Health Tech, that is, the combination of health and technology combined with health coaching. This enables the customer to have much greater understanding, and greater control and influence on their wellness to get the most out of their lives!
Red Goji berries are a superfood - a very nutrient-dense food that is great for promoting wellness.