The Pardon Society Of Canada
The Pardon Society of Canada (PSC) is a new non-profit organization seeking to be an intermediary between the three key-stakeholders in the industry –
*Government Agencies (including Police, Courts, National Parole Board etc)
*Pardon Processing Professionals.
The Society is seeking to be the voice for the Industry, the defender of Client rights and an advocate to the Government of Canada.
We are an Association of Professionals, with a Charter and Mission to improve the image of the industry, while creating a benchmark for operation and building trust with clients.
Primary use of the logo will be used as an Accreditation symbol on web-sites of members of the association who meet stringent accreditation requirements, similar to the use of the Better Business Bureau logo.
Logo should speak to the three Key Target Stakeholder Groups:
1. Government - Police, Courts, Parole Board, Pseudo Gov. Agencies.
2. The 1.5m Canadians with a criminal record eligible for a pardon.
3. The Industry of Pardon Processing Professionals.
Should convey primary elements of TRUST, RELIABILITY, INTEGRITY!
Initial thoughts (but open to ANY ideas):
- Shield or Coat of Arms
- Stamp or Seal
Logo should include the words: "Pardon Society of Canada" below the image.
Logo should show well in grey-scale and show well as a "seal".
Will require the art work to be scaleable (for multiple uses) from postage stamp to billboard, therefore a full suite of formats:
Photoshop, Web, InDesign, Illustrator, Vector, Layered etc.
Uses of the logo:
1. Website (of PSC, as well as prominently displayed on sites for "Accredited" partners)
3. Business Cards
Will require a version including the word "Accredited" and one without.
Thanks for looking, don't hesitate to ask any questions.