We are a couple of personal trainers looking to expand our services online by offering home workouts (via pdfs, videos, etc) for people who do not have the money/time/desire to work one-one-one with a personal trainer or who are looking for easy, convenient workouts they can do at home.
Our audience is all ages both male and female. They do not have the time, money or desire to go to a gym and need simple convenient workouts to do at home. Little to no equipment is involved. The exercises use kettlebells, dumbbells, medicine balls, resistance tubes or just body weight.
We understand that exercising is not fun for most people and also confusing as to what exactly they should do. Most fitness websites are so packed with articles and exercises the average person is overwhelmed with where to start exercising and what exactly to do. The idea we are trying to convey is that exercising at home can be easy and convenient with great results.
The logo should be funny and playful but not cutesy or too flashy. Nothing elegant or too sophisticated. We want people to have fun when they come to the website.
We would like an icon in the logo (maybe a house?) in addition to the font. We do not wish to purchase a font or picture, etc.
Not sure about the colors: show us your suggestions and we'll provide feedback.