We are building a new way of social engagement based on tailored randomisation. The key theme is “Shake”, and these are the characteristics:
- Shake-a-Friend is super intuitive and easy to use. It will take you less than 3 seconds to know what you have to do, which is basically touch the button “Shake!”, to start shaking and be connected to a new random person for a chat conversation. Once you have shaked for the first time, you can start to build your profile so that the shakes are more tailored to your interests.
- You can kill time
- You can have insightful conversations with people you don’t know
- You are likely to find people who share your interests
We need a logo which drives the rest of our brand. It needs to look attractive on a modern website and print well on business cards, although we can potentially have a main logo for the website and a different logo for the cards based on the same.
We have designed a draft of some “maracas” which we are attaching for information, although we are not constrained by this, which show the “shaking” as well as the “social” aspect of Shake-a-Friend.
We think maracas are good because they cover the fun aspect as well as the shake aspect, they make noise, they are a bit random in their sound, etc. Again, happy to see any other kind of creativity and something completely different and exciting