We are seasoned divorce professionals who have heard time and again, "I could have done my divorce myself and saved thousands of dollars if I had just had a little help." We are providing the education couples need to make decisions about their future and create a workable divorce solution for themselves. We are different from other on-line divorce services because we educate clients about the issues and give them all the tools they need to make their divorce process easy, efficient and equitable.
Cuéntanos a qué tipo de público quieres llegar
Divorcing couples who are reasonably amicable will be able to use our service. We know there are 30-somethings who are tech savvy and feel comfortable doing things themselves. They could afford lawyers, but don't want to spend their money that way. We want their business, as well as the business of lower-end clients who really don't need or can't afford lawyers. Their marital estates and child-related issues are not too complicated, but neither are they "bicycle and backpack" divorces. We want to capture the clients who don't need high-dollar lawyers and don't want lawyers to make matters worse.
We need the logo to have the name in it. We also want it to reflect our mission, vision and values, which are attached. We want the logo to reflect the idea that people are moving on, even if they are moving in different directions. We have considered this tag line:
Coming together to separate
but we would also consider other tag lines that designers might come up with.