Social Clowning is a brand that provides consumers with t-shirts, soft goods, and internet content (blogs, pictures, videos, shops, etc). Social clowning will offer products related to current trends that our deemed silly, obnoxious, stupid; yet popular amongst common trend followers.
Target market is men and women, ages 18-35, and will focus on high school and college students. The design needs to appeal to open minded, free thinking individuals that focus on being leaders instead of followers.
Our company is looking for a fresh, clear, and hip logo design that wows people; something that people are willing to wear on a shirt. As we build the brand we want the logo’s silhouette to be recognizable like Coke’s contour bottle’s silhouette was to their brand.
Our thoughts for the design is a unique and eye catching Jester’s hat with the colors being Deep Red and Charcoal. We are willing to change for the right, innovative design. Attached is an example we found online but looking for different views.
With the Jester’s hat our company will like to see the initials “SC” in the center and Company name below (Social Clowning).
The design will need to have the ability to be used on shirts, stickers and decals. It will also will need to be able to import into pictures.