I am a house builder by trade and am involved in property development. Unfortunatly I have seen a rogue element creep into the building industry which is seeing average people who are building or renovating a house getting burnt by unscrupulous operators. My site is designed to guide current owner builders and renovators through their projects and allow average people to know how the process of construction a house works so that they can carry this out without having to engage a building Contractor. We are currently developing a software program that will facilitate the project management of a building or renovation project and we will then advance into the software for building companies and large organisations. It is our vision that this brand will be the recognised brand for the leader in project management and quoting software for the construction industry world wide. I see this as an excellent opportunity for someone to be recognised as the designer of this world renowned branding package.
Cuéntanos a qué tipo de público quieres llegar
Initially our target audience is for first time home builders and renovators and average mum & dad renovator/investors. From there though I am already working on targeting the broader construction industry including small to medium builders in the short term and advancing into large Construction companies after that.
What we need is a Logo (first and foremost) and then a header graphic for the website that will incorporate the logo. The logo will be used as the branding logo for the website being Home Build And Reno Buddy and will then also incorporate a further branding logo for the software product of "Buildaware". The Home Build And Reno Buddy" brand is fairly self explanatory. it is our aim to be a buddy (someone people can turn to) when people are doing their first building or renovating project. I would like to use yellow in thw writing and a black background in keeping with my website but this is not hard and fast. The logo obviuosly needs to relate somehow to the building industry.
The header graphic could perhaps incorporate some photos of construction sites or a collage or similar or some other design that immediatly alerts visitors to the site that they have come to a site involved in the construction industry. I have no set requirements other than people must immediatly associate the header graphic and inturn the site with the building/construction industry.
The logo for the software however I am open to creativity. The Title of "Buildaware" is derived from the thought process that we have created a "The Building Software that allows you to be AWARE of where your at" or a similar little catch phrase. Hopefully you get my drift though.