Brand new jewelry store, I would like to trigger digital media and my audience in between 20-50, mostly women. The jewelry comes from a factory in Turkey so most of the stuff is exotic but very sophisticated full of color. Some materials include marble stones, gold, rubies, stainless steel, etc. Price will be in between $50-$160 plus per pair or earring, necklace or bracelet. The brand will be following trends and various lines but will mostly trigger young girls to dress up and look nice while modern for women in their 30s to wear on a daily basis or for any special event. The jewelry is also triggering women interested in fashion. I was thinking of going with a “Fendi” type store, with a twist of more exotic and younge but still elegant (not too modern, not too fine). PLEASE EMPHASIS ON THE GRAPHIC NEXT OR ABOVE LOGO TEXT, IT WOULD BE USED AND ENGRAVED IN MOST DIMELDI PIECES! PLEASE NO DIAMOND SYMBOL
Due to website and jewelry being so diverse in colors, the colors should be the following
Logo color options
-White background gold letters/ black letters
-black background, gold letters
Grey, white, beige, and black- for website
Yellow, gold or light blue for pop up color (used for the symbol) This color would be used as the highlight color that pops out!
Please do NOT Put the word "Jewelry" underneath for purposes of selling a variety of accessories
Remember this is women driven, classy but not fine jewelry.