Anything Goes Diet - [tag line - Simple. Flexible. Yours!]
We are the creators of the AnythingGoesDiet
For too long we've been burdened with seeing our friends family and clients, live in a word where weight loss diets deprive them of living a normal life. All diets deprive people of guilt free time with their family and friends, special social occasions and the ability to choose their own foods.
The Anything Goes Diet allows you to create your own reality, which is eating the foods you enjoy, comfortably hanging out wherever you want, and still making the weight changes you have suffered through for so long.
The Anything Goes Diet is not just a way to lose your stubborn fat, its a way to do it while living a happier life through the process.
35+ years of age
Working Middle Class
Anywhere from a new family to retirement age
Likely has tried some form of diet and failed before.
Looking for answers
Not going to be a fitness model but want their "old" body back.
A bit of a self-esteem issue where their weight is concerned
Skeptical of weight loss products and entire diet industry
Banner dimensions- 909 x 163
Text on Page - The Anything Goes Diet
----> tag line- "Simple. Flexible. Yours!"
Cartoons are okay.
Istock photos are okay (no faces of real people)
No faces (unless they are cartoon)
Not too many colours
IDEA (photo attached): two people (male/female) on either side of the product name (ideally cartoons)
on left side and right side of title should be two photos of food (one "healthy" one "unhealthy") egs. apple and ice cream, pizza and salad
feel free to play around with the position of the text, the people, the foods
COLORS- no orange, no black, no brown, no pink,
COLORS we currently like - purple, blue, yellow, green, red
Good luck to everyone!!
We're both very excited to work alongside you on this project. Your feedback, questions, and enthusiasm is encouraged.