We are looking to get a direct mail piece designed to send out to over 1,500 potential prospects for our newest floor plan options.
We are looking for something that engages with people and that they would actually take the time to look. Something bright and sleek while still holding on to a professional look.
We have attached the dimensions that you will need to follow. This is a double sided postcard. The mailing side needs to have a 2''tall x 4''long white space for the barcode in the back. The total dimension is 4.25 x 5.5 with 5 x 3.75 image area and .25 white border
I would like you to use some creativity. But I have also included a design the we liked for a previous flyer to give you some idea. Please do not use this as a template, but more for a guide.
Please include the following:
1. Ocean Aisle Logo
2. Eho Logo (small in a corner and blended into the background)
3. Lifestyle images (diverse and related to living, swimming, working out, etc)
4. Possibly a floor plan (attached)
5. the text "New Floor Plans Coming Soon" (this should be the main text or the "header". You should use a sleek/modern font that represents luxury.
6. Please include the following special. You can either create a coupon on the postcard or demonstrate it in another way. This is the message we want viewers to see so they engage. "Up to $1,500 in Savings!" ($1,500 should stand out and be larger than the rest).
7. Underneath the special text please have "*Restrictions apply, must present ad"
8. Please include the contact information. Call (410) 546-HOME/ Visit SBYapts.com. This can either be as a banner or incorporated in another way.
9. The above information should be on the front (without the mailing barcode). If using a floor plan, this could go on the back. The back (with the barcode) should repeat "New Floor Plans Coming Soon" and the Ocean Aisle logo. It should also have the contact information repeated.
We look forward to seeing what you come up with.