We need a pair of ad designs to start running in upcoming issues of a national fitness magazine. We are looking for two variations on the same design - which is why we are running a single contest. Each design should communicate a unique visual message consistent with our brand and goals. Ads should incite customers to visit our site (punchsportsnutrition.com) and make a purchase. The ads should work together but be able to stand alone.
Specific requirements for each ad design are as follows:
Size: 2.375" wide x 9.875" high, 0.25" bleed on all sides
Format: Hi-Res PDF preferred
Color model: CMYK
Feel free to grab text from the 'About Us' section of the website. A couple phrases might be particularly useful:
- We believe that you should get nothing but the best highest quality products at the best possible prices.
- Energy, commitment and focus.
As far as concepts go, an idea to consider is that the potential (for phyical performance, achievement, personal change, a better body) is in everyone. The products we sell can help get you kickstarted. This might be visually portrayed by incorpoting an ignition or power button.