We want a design for our full shrink label as well as for the retail box.
The product are CLA (Conjugated linoleic acid). CLA is an essentiel fat acid that makes the body burn fat, lose weight, increase metabolism and build muscles.
Our product is a premium product. It's made with the purest raw material and has a superior quality compared to our competitors.
There for it's really important that the full shrink label and the retail box feels exclusive, premium, highest quality, superior and implement the feeling that just by looking at it - you will know what this is the best product and that it looks better than all the other products.
The target group are both men and woman, adults. Obese people as well as fit people will get benefit by the product.
The name of the product is. CLA Superior
Our main colors are in first hand blue and grey, together with yellow/orange and black.
We will add both our logo and our website so you can see how we are using our colors.
The retail box:
It has to feel exclusive. We imagine the base color of it to be black, but we are open for suggerstions.
On the front side you will create the CLA Superior text/logo pretty big, we want our logo on it as well, and some punch lines why to buy it (we put all the text in attactment).
On the top we think maybe just the CLA Superior name and our logo, or just or logo.
On the bottom (underneath the box) we will put the UPC bar code.
On one of the sides of the box we want the Fact label, ingredients, suggested use etc.
One one of the sides we want information about our company, Weight Loss Development and our contact information.
On the back we want information about CLA.
Regarding the bottle:
Main color; blue.
On the front we would like a pic where you can see the slim tight waist of a woman and the rock hard abs of a man. The name /logo CLA Superior and our company logo. Maybe also som punchlines.
On the back we want Supplement facts and suggested use.
If it fits, we want bullet points of the benefits of CLA.
Above the perforation of the label, the area that is fitted around the lid, we want to see our logo (just the W) and CLA Superior all around.
Note that the plastic lid will be in white color!
Also note that a full shrink label is a label that covers all of the bottle!