EYE CATCHING (vibrant colors, exciting graphics). The first thing people should think when they see it is WOW, that looks awesome, what is it? It's going to be promoted on Instagram with famous influencers taking pictures and holding it, so people should be intrigued and drawn in the moment they see it.
Matching the colors with the logo design is not necessarily essential if you think certain colors would really work better. We can always change the logo color.
Different & Memorable. People should be able to see it again and think, "Oh, that's The Dare Detox by this Cleanse Labs company." It should be remembered as that bold new health detox that everyone's talking about - a new supplement unlike any other anyone's ever seen. If you're familiar, the "5Gum" commercials come to mind.
Professional. While being exciting and appealing to a young, modern, savvy fanbase, people are still putting it in their body at the end of the day so they should be able to trust the packaging and recognize it as a f**cking awesome product that comes from a trusted, established company that has authority in the health space.
The overall design should be enticing, informational, and have a certain feng shui while still looking clean, sleek, and easy to understand / simple.
Logo - Can be a main component of the design or not. Your choice.
Header - The Dare Detox
Subheader - "All Natural Organic Blend"
CTA type challenge, the voice of the brand somewhere noticeable - "Dare to Live Healthier."
Nutrition label (see attachment)
List of extracts (see attachment)
Non-FDA warning (see attachment)
Business name (Cleanse Labs)
Website - http://www.cleanselabs.com
American Flag (see attachment)
FDA Designation (see attachment)
Warning Statement (see attachment)