conrady82 tuvo su nuevo packaging y envases a través de un concurso de diseño:
Hip Design needed for Astrology Tea Company
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Alimentos y bebidas
Diseño de inspiración
Inspiración de colores
Nombre de la empresa
Nombre del producto
Descripción del producto
We sell Specialty Teas based on each Astrological Sign for people who are into Astrology, Spirituality, and corresponding products like yoga and tarot, advertised as fun birthday gifts for relatives and significant others
Descripción de los usuarios potenciales del producto
We’re targeting a wide age range of women between 21-55. Our target’s name is Melissa and she loves reading fashion lifestyle blogs. Not so she can follow trends though. She loves looking for inspiration and finding unique pieces that she can wear in funky ways. She’s the kind of woman people go-to for fashion advice because she always looks confident in anything she wears. Melissa takes pride in her purchase choices and believes they tell a story about who she is. She's a lover of good design and won't buy anything that doesn't have a point of view. She loves shopping online and spending time on Pinterest and Instagram. She’s super into her morning rituals. She works out every morning, either a yoga class or a run around her neighborhood. She loves coffee and tea before getting dressed for work and reads her horoscope to help start her day. She’s obsessed with self-improvement and thinks reading her horoscope helps her stay focused on what’s important each day. It’s also just fun for her to think that the stars have influenced her personality. She loves to travel and her friends envy her Instagram feed when she does. She always avoids the tourist traps and instead finds hidden spots most people have never heard of. Experiencing new things is more important to her than taking a staged pic for the gram. She always brings something back home to remember her travels and displays them around her well-designed city apartment. She also loves buying her friends out-of-the-box souvenirs that tell unique stories about wherever she’s visited.
Atributos de estilo
Necesidades de diseño
A Tea tin that draws on vintage Indian Tea tins, to represent India and Astrology to a modern online consumer in the USA today. The front of the label should focus on the icon of each horoscope sign. The icon should look strong, purposeful, and fit in the same spot for each sign. It should be super clear which horoscope tin can is yours even if all 12 were lined up next to each other based solely on the icon. “Priya’s Teas” above the icon and have a templated space to fill in which horoscope “flavor” it is somewhere in the front design. One of the sides of the tin should have a template to fill in each signs’ horoscope and how the tea ingredients help to tell their story. We want a female character represented somewhere on the can. This area may be a good spot for it. The back of the tin will need to include product information that is essential for labeling tea like nutrition facts, ingredients, and the amount of product, approximately 1.6 oz. (this can be as small as 1/16 of an inch in height). Melissa should feel good about displaying this tin on her kitchen counter.
Lo que debe evitarse
Fonts that try too hard to look ethnic or astrological. Designs that look kitschy.
Dimensiones del envase / paquete
Diameter x Height:2-5/8 in x 2-7/8 in70 mm x 73 mmDiameter x Body Height:2-5/8 in x 2-5/16 in70 mm x 59 mmDiameter x Lid Height:2-5/8 in x 5/8 in70 mm x 16 mmA cylindrical cannister
Todo comenzó con un brief de diseño.
Una guía rápida e interactiva le ayudó a comprender su estilo de diseño y capturó exactamente lo que necesitaba en su packaging y envases.
Diseñadores de todo el mundo presentaron su magia del diseño.
entradas de diseño
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Evaluaciones del cliente
Brandstrategy continues to inspire with their work. Thoughtfully crafted work that realizes beyond the vision of the ideas we communicated. So happy to work with them!
En el camino, se encontraron con muchos diseñadores talentosos ...
Creemos que los concursos son una forma súper divertida de obtener diseño.
Concursos terminados recientemente:
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