About the website, we want visitors to think: this consultancy IS the authority. They are knowledgeable, experienced, reliable, committed, they listen to our real needs and they are innovative.
The implicit message of the website should be: ‘We can help you’re organization transform to a sustainable customer centered organization that offers its customers outstanding experiences and connects emotionally’. ‘We’ll help you to:
Focus; Align energy.
Bring out the best in your employees
Go for five star service
Make your people make the difference
Go from mediocrity to excellence
Go from status quo or resistance to a positive flow’.
Please bring your own creativity. But know that we love websites that indicate movement.
Movement from ‘inside out’ to ‘outside in’, from ‘one of many’ to ‘standing out and being different’, from ‘blurry’ to ‘sharp’, from ‘closed’ to ‘open’. Mostly done with .gif images.
In the first round, please come up with a generic idea. Later we’ll ask you to work out the ideas in more detail to make a teaser per landing page. E.g.:
Continuous customer feedback (1) could be an image that moves from closed (brick) to transparent (glass)
Service excellence scan (2) could be from blurry to high resolution (pixels)
Shared vision (3) could be energy-lanes or arrows coming together etc.